Nov 3, 2021
Welcome back to the Catapulting Commissions Podcast with your host, Anthony Garica. Today’s guest is visiting from New York. Amy Hrehovcik is the host of the Revenue Real Hotline. certified Sales B.A., and sales pioneer. She’s here to share with us what she’s doing and how we can have fun with what we do in sales.
Amy was raised by a Sales VP, so her relationship with sales and things related to it comes from a different perspective. For her, it's about being able to help someone hone in on what is most important to them and help them get it. Coming from a career path in politics, Amy felt like she wanted to do something true to her. Her father gave her this advice: when you work to develop your work, producers, skills, and the ability to create something from nothing, they will serve you very well throughout your career.
As a sales professional at a high level, Amy realized her passion was in sales enablement. Empowering peers and those around her became the foundation of her mindset. In a world where both consumers feel like a number, and it’s no surprise based on how salespeople are treated and trained. In many cases, it comes down to reputation and management of your reputation. Amy focused specifically on mental health, which is something that has been left out of the conversation in the past.
In regard to sales enablement, we are in a place where salespeople cannot remove themselves from their reputation. This happens when you aren’t doing a good enough job connecting and learning about your prospects. Sales professionals are taught to persuade, which doesn’t feel good. We need to shift from persuasion to influence. When we pigeonhole sales teams into working in a system that doesn’t work for them, resentment builds. If you feel this way, you’re not alone. When you’re presented with a system that doesn’t align with you, consider saying “I’ll think about that” and move forward with your process. Sales processes have been designed for the company, not the buyer. It’s about shifting the mindset and understanding buyers work on their own terms now more than ever.
Amy Hrehovcik on LinkedIn